Tiltai

Works of art that visualise historical events are very specific. The artists who create them are constantly faced with the dilemma of how far they can move from a realistic image in the work, and how to interpret a historical event so that it will be recognisable to the viewer, but at the same time maintain the innovativeness of the form and the pulse of the times. Artists were pushed into this dilemma by the era of Modernism and its principled desire to deny the importance of the storyline and the illustrative image. They had the choice of staying within the framework of conservative realism, or finding a way out. Therefore, this article seeks to reveal the solutions discovered by Modernist artists visualising events in Lithuanian history. The wide period (the 1930s and the 1990s) chosen for the study obliges us to single out the most outstanding examples, which do not adhere to a realistic view and the illustrative presentation of the event.

In the condition of demographic issues in Europe and competition for specialist between public and private sector on the labour market public organisations’ as employers’ image is an important aspect of development. The research aim is to identify principles of Employer Branding (EB) and ways public organisations can organize and develop employees’ education on this topic. There are EB activities examined in ten socially responsible (SR) organisations from public sector in Latvia. Authors prepare theoretical bases for the research analysing scientific literature to explain the main point of the approaches framework and define the main terms in depth implementing qualitative and quantitative research methods. In the result proposals for the EB training development for public organisations were developed. Training programs on EB for the public sector organisations should consist of blocks connected to marketing and HRM. Managers should decide whom to train and why and develop different training tracks for each employees level. Training should be implemented periodically reflecting on the changes in external and internal organisational environment.

The subject of this study is to present the process of implementing the concept of e-citizen in Poland in the perspective of industry 4.0. In the global world, a significant part of public administration, including local government administration, aims to increase activity using Information and Communication Technology. This process allows introducing more efficient functioning of public administration, especially in the scope of providing services to the citizen. Changes in the functioning of public administration are forced by changes in ICT, in particular by those resulting from the current implementation of the concept of industry 4.0. The result of the research was a description not only the legal bases or development policies of public e-administration, but first and foremost to indicate its practical implementation effects. As part of the practical effects, the study will present examples of the effects of e-administration implementation in the Otwock County. In particular, the attention will be paid to the implementation of elements of computerization of administration by the local authorities, and how it affects local sustainable development.

This study aims at presenting complex information on the specifics of regional development and its management system, as well as the experience of forming and implementing the state regional policy in Ukraine. The information in the article is presented in the context of generally accepted notions and concepts of regional development and regional policy, along with the European experience and global trends, but first of all it is based on the realities of regions and rural areas in Ukraine and on its governance model. It has been determined that to establish an effective and competent public administration of rural development should be a priority, singled out as part of the state regional policy, socially orientated and coordinated with sectoral policies.

In contemporary society the new organizational forms take pace, which enable individuums to form some kind of common identities by reaching consumers communities. Consumerism is the main feature of such communities, which may be called as certain “tribes” with their values and they develop as capitalist system deepens and widens. Postmodernism creates such cultural environment, which forms “tribal marketing” phenomena as mobilizing different groups for the more developed, clearly defined and specific consumption. The authors in the article seek to reveal the impact of postmodernist consumerism to the formation of “tribal marketing” and the development of this phenomena vice/versa.