In the condition of demographic issues in Europe and competition for specialist between public and private sector on the labour market public organisations’ as employers’ image is an important aspect of development. The research aim is to identify principles of Employer Branding (EB) and ways public organisations can organize and develop employees’ education on this topic. There are EB activities examined in ten socially responsible (SR) organisations from public sector in Latvia. Authors prepare theoretical bases for the research analysing scientific literature to explain the main point of the approaches framework and define the main terms in depth implementing qualitative and quantitative research methods. In the result proposals for the EB training development for public organisations were developed. Training programs on EB for the public sector organisations should consist of blocks connected to marketing and HRM. Managers should decide whom to train and why and develop different training tracks for each employees level. Training should be implemented periodically reflecting on the changes in external and internal organisational environment.
Volume 67, Issue 2 (2014), pp. 19–34
In the article the paradigm of traditional public administration is analysed by trying to accomplish the critique of the model in the cultural dimension direction and by identifying the crucial elements of post-modernism which, according to the authors, had made an impact for the formation of such a model. There are also revealed the parameters of post-modernism in metanarrative theories of rationality, as the grounded technological and instrumental relation towards traditional paradigm principles by stressing the hierarchical governance, bureaucratic relations, control mechanisms, rational organisational structure and functional division with professionalism. By identifying the main traits of traditional paradigm, the aspects and tendencies of post-modernist organisations are revealed and the controversial answer to the question about the relevance of traditional public administration model is presented.
The main objective of this study is to show the willingness of citizens to act through the prism of opportunities offered by participation at the local level. Citizens’ activity in public life is the core of democracy. Their engagement may assume various forms, among which the most common form is participation in elections. When it comes to direct democracy, participation in referendums is most widespread. However, an element of democracy, which is cognitively equally important as the above ones, results from citizens’ engagement in institutional activity through membership in political parties, trade unions, non-governmental organisations or local associations. It is also worth mentioning the participation expressed through signing of petitions, taking part in demonstrations or involvement in local initiatives. Having considered all the above data, one can state that it is clearly visible who undertakes political participation in Poland more often, and for whom this is a less frequent activity. This analysis with its conclusions seems to be a crucial suggestion for people who would like to take effective steps in order to increase citizens’ engagement in politics.
This study aims at presenting complex information on the specifics of regional development and its management system, as well as the experience of forming and implementing the state regional policy in Ukraine. The information in the article is presented in the context of generally accepted notions and concepts of regional development and regional policy, along with the European experience and global trends, but first of all it is based on the realities of regions and rural areas in Ukraine and on its governance model. It has been determined that to establish an effective and competent public administration of rural development should be a priority, singled out as part of the state regional policy, socially orientated and coordinated with sectoral policies.
The article examines the role of the last Jagiellonian monarchs, Sigismund I (1506-1548) and his son Sigismund II Augustus (1548-1572), in promoting and securing religious peace in the multi-confessional society of the 16th-century Rzeczpospolita. The author argues that the Jagiellonian dynasty, which ascended to the Polish throne in 1386 and ruled until 1572, contributed significantly to the rise of religious pluralism in Poland and Lithuania, and paved the way for a mechanism of tolerance which made it possible for religious groups to live together and to respect their religious diversity. The author analyses the anti-heretical laws passed by Sigismund I in the 1520s, and Sigismund II in the 1550s, which were intended to suppress the dissemination of Reformation ideas. In these documents, both monarchs declared their loyalty to the Roman Church, and threatened followers of the Reformation with severe penalties. All these documents give an insight into the religious policy of the Polish kings. Anti-heretical legislation was just one part of a more complex and sophisticated policy of the Jagiellonian kings, which aimed at preserving the religious status quo in the multi-ethnic and multi-confessional Rzeczpospolita.