Tendencies in the Development of the Tourism Industry: The Case of the Odessa Region
Volume 34, Issue 2 (2021), pp. 40–53
Pub. online: 4 August 2022
Type: Article
Open Access
Open Access
Published
4 August 2022
4 August 2022
Abstract
The main aspects of the tourism industry in the Odessa region, development trends, and features of the activity of specialised
accommodation establishments are considered in this article. The main concentration of specialised accommodation establishments
is located in the coastal part of the Odessa region. During the period 2011 to 2017, the number of establishments decreased by 40%
(spa hotels and holiday centres with treatment), and the number of holiday centres decreased by 85%. The general trend in the health
and medical complex is associated with a reduction in the network of institutions, which is associated with economic difficulties,
the attraction of the necessary resources for the operational activities of enterprises, and a decline in the quality of services. Trends
in the development of the hotel industry and potential opportunities for the development of the infrastructure in the southern part of
the Odessa region are considered in the article. Promising areas of tourism development are medical tourism and rural tourism, in
combination with gastronomic and wine tourism. One of the programmes that can be adopted to intensify regional development is
the EU programme Support for Geographical Indications in Ukraine.