Tiltai

The article reveals the essence of the concept of relationship marketing and relationship marketing major dimensions: trust, commitment, mutual dependence, reciprocity, cooperation, power, communication, satisfaction, value, fairness and empathy. Composed relationships between consumers and health care institutions support theoretical model which states that a direct effect on customer loyalty in individual health care market has confidence, commitment and satisfaction. Relationship marketing principles – interoperability and power – in personal care market only partially determines the consumer loyalty.

Sustainable development philosophy leads to meaningful human and social development. Sustainable development concept and perception is very important, it should influence the practical application of human life. The article deals with modern problems of ecological culture scientific reasons, currently monitored social-natural contradictions aggravation, sustainable development with emphasis on the ethical aspects of ecological consciousness, ecological, cultural and spiritual importance of sustainable development for future development prospects. The article emphasizes on spirituality, because in each culture existing distinctive values and values orientation affect not only the worldview of society but also the perception of life.

Šalies finansinio stabilumo analizės ir vertinimo reikšmė ypač išaugo paskutinės pasaulinės finansų krizės kontekste. Šalies finansinis stabilumas – ganėtinai naujas ir įvairialypis tyrimo objektas, todėl svarbi jo tyrimų sritis yra finansinio stabilumo matavimo metodai. Šiame straipsnyje siekiama identifikuoti svarbiausius ir plačiausiai pripažįstamus finansinio stabilumo matavimo metodus. Iš pradžių pristatoma finansinio stabilumo samprata. Tada apžvelgiami svarbiausių organizacijų finansinio stabilumo tyrimų srityje išvystyti finansinio stabilumo matavimo metodai. Pirma aptariami Tarptautinio valiutos fondo finansinio patikimumo rodikliai, tada pereinama prie Europos centrinio banko makroprudencinių rodiklių, abu rinkiniai tarpusavyje palyginami. Siekiant išsamios finansinio stabilumo analizės rekomenduojama derinti abu rodiklių rinkinius. Paskutinėje dalyje aptariami bandymai sukonstruoti agreguotą finansinio stabilumo indeksą. Tačiau galima teigti, kad dėl finansinio stabilumo kompleksiškumo sudėtinga suformuluoti vieną indeksą, todėl apžvelgti bandymai yra lokalūs ir neturi tarptautinio pripažinimo.

This paper analyzes the changes of the property crime (theft) dynamics and location in Klaipeda city during 1990–2015 years assessing the expression of this phenomenon in the context of changing society. Using theories of the Chicago School of sociology (R. Park and E. Burgess C. Show, H. M. McKay) and the critical insights of its interpretations (E. Sutherland L. Cohen, M. Fels et al.) that allow to us to understand the phenomenon of crime not only in the wide geographic space, but also in the localized environment. The authors present an analysis of territorial clusters (neighborhoods) where phenomenon of theft in Klaipėda is the most located. Assessing geographical, social, economic development of the city regions the authors disclosed the “hottest” points of city in which were recorded this offense. Assessing the considering the geographical, social, economic development of city regions were disclosed the “hottest” city points, where are recorded this offense. Dynamics of this process analyzes in the frame of selected four (1990–1994; 1995–1999; 2000–2004; 2005–2009) periods. The authors, based on forecasts of Lithuanian criminologists about crime trends in Lithuania until 2015, presents their own scientific insights and assessments, which may be useful in developing strategies for the prevention of theft in Klaipėda.

The ar­ti­cle ad­vo­cates the prin­ci­ples of So­cial Econ­omy (SE) as pos­si­bil­ity to de­velop in­no­va­tive so­cial tech­nolo­gies for the so­cial co­he­sion of so­ci­ety in situa­tion of eco­nomic break­down. The con­cept of So­cial Econ­omy can be con­sid­ered as Eu­ro­pean tra­di­tion and chal­l­enge for ap­ply­ing and find­ing sus­tain­able forms of so­cial in­clu­sion on na­tional level. The purpose and the ob­­ject of the study is to in­ves­ti­gate, which spheres and prin­ci­ples of SE are evi­dent in the ac­tivi­ties of com­mu­nity ini­tia­tives in Lat­via thus es­tab­lish­ing the rec­og­ni­tion level of con­cep­tual un­der­stand­ing and prac­tice of So­cial Econ­omy in na­tional con­text among the Third Sec­tor ac­tivi­ties in Lat­via and spe­ci­fi­cally non-profit move­ments. The overview of selected community initiatives showed there are initiatives that could be (1) placed in the sphere of productive economy on the scale of a community (2) by the very marginal people involved in initiatives, (3) administered as small businesses, (4) controlled by the people involved with democratic means of decision-making and (5) supported by social services and social workers, in order to overcome social exclusion.

This article presents the current situation of senior citizens in Lithuania, and ways to involve them in the development of society. About a fifth of European Union (EU) citizens are considered to be senior citizens (65 years or older). The growing number of older people presupposes micro and macro problems in society. The micro problems are the loneliness of the elderly and the lack of social participation. The macro problems include social security issues: pensions, health care and social services. All EU countries are facing the challenge of an ageing society and demographic change. The results of the study ‘Community Senior Citizens Involved International presented in Stripes revealed:

This article invites for a scientific discussion while discussing the synergy between the process of change and the change management in the system of education and emphasizing that two different factors give larger impact and socioeconomic benefits if they are used together. In this article the concept of the process of change and change management in the educational institutions is analysed. It is noted that in a process of change it is very important to properly plan the changes and to identify the expected results but also it is very important to understand how all above mentioned process will be implemented. Questions to discuss: when the processes of change are implemented properly? Answer: when the changes are managed properly. How to ensure the implementation of the process of change management? Answer: the implementation of the process of change management is held in a field of change management systematically enabling all the processes of change management. The methodological construct of the research is presented in this article, revealing the synergy of the process of change and change management of the chosen school.

The aim of the article is to give a social portrait of Lithuanian youth in the context of youth policy, and to consider such unsettled segments as unemployment, emigration (migration), the attitude towards family, social participation in societal possibilities, and the strengthening of intergenerational solidarity. These problematic segments cause the social exclusion of young people, thus requiring an appropriate strategy for training professionals who work with young people and who can develop models for the positive (skilful) socialisation of young people. The article evaluates Lithuanian and European youth policy guidelines and success in solving problems, as well as the response to public expectations regarding participation in future life. It provides an analysis of existing feasibility studies that reveal the current situation, and insights into the question. The results obtained foster the formulation of a strategy for training social professionals focused on youth work. The article concentrates on a new European Union programme, the ‘European Solidarity Corps’, which aims to give young people opportunities to contribute to local and global problem-solving within the framework of personal and professional career design for youth. It has been prepared within the framework of the project ‘Social Professions for Youth Education in the Context of European Solidarity’*, with the participation of Latvian, Lithuanian, Polish and Swedish universities that deliver programmes for training social professionals.

This article presents the analysis of the results of qualitative research about large families’ social, economical situation and possibilities of support in the community. There were 14 respondents of large family members. All families of respondents consist of both parents and three or more children. Respondents answered to open questions. This paper presents research participants’ opinion about the economic situation of large families, family members’ economic migration problems and opportunities of community support for these families. It was found that large family experience finances’ limits and it causes the migration. The activity in community enlarge and it enable support for large families.

The article deals with the problem of spatial and numeral changes of rural settlements. Definition of the rural settlement and rurality is discussing at the context of the settlements developing. Appropriate place is devoted to the question of the size classification and density of settlements. The research deals with the methodological problem of the index of the nearest neighbourhood of the settlements, its distance from main services centres. The question of the influence of the transport system to development of regional rural settlements is discussing as well as the future of its.