The research was made to identify how the retail strategy of a specialized regional chain should be reshaped in order to meet consumer requirements and satisfy their needs, compete against different store formats and maximize business efficiency. The analysis was made to identify alcoholic beverages consumption and buying habits, reasons and choice criteria of stores, perception, image and expectations of a specialized alcohol store. Also several business development ideas were tested, such as change of the assortment and evaluation of new concept of a retail chain. Sampled respondents were from 18 to 60 years old, who have bought alcoholic beverages last three months. Survey revealed that that consumer’s choice criteria of a retailer format differs considering different buying occasions and several dominant ‘must-haves’ were identified for a specialized retail store, such as location, assortment, price level of a best sellers and image of a store.
Each responsible personality who seeks productive outcomes in the professional activity tends to experience stress. Stress is an inseparable element of the contemporary professional activity. The analysis of the causes of the experienced stress and an appropriate choice of the stress management techniques enable one to cope with stress and to prevent its negative manifestations in an organization. The aim of the research: after the investigation of the distribution of stress as a psycho-social factor and the ways of coping with it in Klaipeda district educational organizations, to make an action plan for coping with stress with the aim of improving the work climate in organizations. The material and methods. For the research, educational organizations in Klaipėda district were chosen (in accordance with the data of Klaipėda District Municipality of 2011, there were 19 organizations with the staff of 599 at the time). The survey was conducted in September 2011 in collaboration with school public health care specialists from Klaipėda District Public Health Office. 286 questionnaires were handed out, and 246 ones were returned and found appropriate for the investigation. 31 questionnaires did not meet the criterion of representativeness, and 9 people refused to participate. For the statistical processing of the obtained data, the methods of descriptive, comparative, and correlation analysis were applied. The statistical processing of the data was carried out by the SPSS 17.0 software.The outcomes. The stressors characteristic of the staff of Klaipeda district educational organizations were established: responsibility for the future of the staff in the organization; personal skills and abilities completely fail to be realised in the organization; the work is monotonousand full of tension; the necessity to suppress one’s genuine emotions and not to show one’s true feelings; andresponsibility for the actions of other staff members. Statistically significant correlations were established between the coping with stress and the skills of management oriented towards problems and emotions. Conclusions. The staff of Klaipeda district educational organizations tended to belong to Type B personality, i.e. people whose response to stress was rather calm, however, they experienced work-related stress. To reduce the stress or to cope with it, an action plan was recommended. The responsibility for the said plan implementation was to be taken by the head of the institution.
Many Hungarian small and medium enterprises are facing problems using management methodologies. Strategic management consulting is a common type of business consulting and is one of the most important in the field. The article analyses two previous Hungarian surveys with the aim of better understanding the market. Two surveys are compared with each other and the size of the Hungarian strategic consulting market is calculated based on secondary data. Trends and problems in the industry are also described briefly. The findings of this paper help to better understand what is happening in the industry.
Professional activation is an important part of the economy, in particular local and regional authorities. Properly initiated entrepreneurship significantly affects, among other things, the direct development of the region, including local businesses and the investment opportunities of local government units. Improving competitiveness and the socio-economic image of the region can be seen by taking direct economic initiatives (also in cooperation with economic entities and/or scientific research units) and by implementation of innovation, the use of various forms of external financing, but primarily through new jobs and business activity. The aim of the study is an attempt to present the issue of professional activation of disabled people in the former Central Pomeranian province, in the county Słupsk. The study public opinion poll (own questionnaire study) was conducted at the turn of 2013–2014y. Survey was also conducted in Polish and English literature. In the years 2007–2015 local government organizations implemented 7 projects in the region of Słupsk and also activities are constantly supported by District Labour Office (PUP) activation, which provides services to 97 % of respondents.
The aim of the article is the analysis of the innovative activity in the balanced development of regions and organizations in Poland and the EU. A state is responsible for the level of innovativeness transferring finances for the research and development as well as implementing proper financial and legal instruments stimulating innovative endeavours of enterprises according to the applied economy politics. An enterprise is the basic objective of the innovative politics in Poland and the EU as well as implementing innovativeness with the benefits for economy. Enterprises, especially the smaller and medium ones, try to cooperate within innovativeness with the companies from the same branches, other branches in the country and abroad, with universities, B+R institutions, including laboratories, intermediary companies in a transfer, financing innovativeness, with scientific and technical parks, local authorities representatives as well as other representatives of an innovative environment. Those include also advisor companies, organizers of fairs, exhibitions, conferences, seminars and trainings. In Poland, the finances of innovativeness is done mainly by the companies themselves and the development of intermediary companies within transferring the EU’s funds as well as the financial or credit ones that are the suppliers of the capital, e.g. venture capital.