The article discusses the characteristics of the literary language used in Old Believer Russian folk pictures found during field investigations in the lower Yenisey river in the Republic of Tuva. Modern folk pictures are considered as a complete artistic whole in which all the visual tools convey the characteristics of the ideology of the Old Believer traditional culture and reflection of the modern world. Modern Russian folk pictures draw image and text from icons, manuscripts and printed books, wherein the contradictory tendencies of modern art are traced postmodernism with the elements of interpretation of ancient art.
Business discourse is unidentifiable apart from its own specific metatext that is to be treated as a text which incorporates a paradigm of previously produced texts for similar (or identical) pragmatic purposes under similar (or identical) social conditions in order to perform intended mutually intelligible communicative functions. The purpose is to establish a relation between the communicative types of business texts and dominant linguistic strategies that are applied in order to realise the communicative functions of informing, persuasion, and reporting in institutional business communication.
The article deals the beliefs about the whirlwind in Ukrainian demonology. On the basis of the empiric materials the аuthor considered the features of human behavior at a meeting with whirlwind and consequent after contact’s with him; retraces whirlwind’s connection with other mythological characters – a devil, a sorcerer, a witch, self-murderer spirits and others.
The article investigates common and ethnic-language features in formal and semantic-functional representation of category of diminutiveness in Ukrainian, English and Latin, that shows the peculiarities of evaluative-emotional world conceptualization in world models of these languages. The formal features of diminutivity representation in Ukrainian, English and Latin on that levels of language structure, where denoted category can be represented, are viewed, common and particular for each language semantic-functional varieties of diminutive meaning representation are highlighted.
The object of this publication is the social network Facebook groups identity. After research, it has been observed that the symbolic groups identity fragmentation represents political and ideological aspects. Socialism and its restoration became the ideological political basis uniting analysed groups members. The group’s members estimate the current Lithuanian political governance system considering the Soviet period ideology, but in the other hand identifying themselves as Lithuanians. It seems that analysed Facebook groups members has experienced identity stagnation and has not changed orientation together with new accepted country’s political ideology. The analysis showed that two “others” categories has emerged: Lithuanian governance, the political elite and compatriots that is not resists Lithuanian policy. In order to highlight the “others” the ruling elite of Lithuania is equated with Jews to split them from the entire nation and anti-resist Lithuanians is equated with lower mental level people. The current liberal democracy and the struggle against it become a grouping factor of analysed group members. A strong group identity maintained in virtual space is not supported in real space. The lack of physical contact between groups members makes it possible to assume that virtual community identity is maintained only in the virtual space.
This article analyzes the question of the usage of the descriptive phrase žmogus su negalia and its syntactic competitors. The origin and spread of the phrase žmogus su negalia and variations of its evaluation by the language norm is discussed. Data that was collected from the Corpus of Modern Lithuanian Language, other sources of various functional styles, and a survey shows the real usage of the language components that describe people with disabilities. The research analyzes the correctness of the various language examples and problematic cases of usage are explicitly discussed. This article questions the causes and validity of the change of the level of correctness of the phrase žmogus su negalia.
The article deals with the anthropometric measures that have been used in the dwellings construction, determined different types of measurement. Dwelling parameters and its components were analysed based on human body.
The author of the article deals with the nature of Ukrainian marriage ceremony and content of its main components. Regional differences of historical Uman wedding was investigated and revealed its educational potential. It was noted that Uman wedding with its songs accompaniment included a layering of many ages, the echoes of old ideas and beliefs, heathen symbols. The author proved that wedding had in its meaning high moral and ethical ideals of the people that included experience of many generations. The main task of the research is restoration and revival in youth-wedding ritual customary traditions, and most importantly, wedding texts with their deep educational content.
The article focuses on the study of the concept LAW / ЗАКОН in the English and Ukrainian linguacultures. The verbal representation of the concept LAW / ЗАКОН has been analyzed from a diachronic perspective. The system of semantic changes affecting the emergence of modern English and Ukrainian legal terminology has been reconstructed. The basic archetypes of the Anglo-Saxon and Ukrainian legal cultures have been detected. The comparative analysis of paremiological representation of the concept LAW / ЗАКОН in the English and Ukrainian languages has been conducted. The universal and national specific conceptions of the Anglo-Saxon and Ukrainian ethnoses of the phenomenon of law have been revealed. The influence of folklore on the development of legal thinking of the Anglo-Saxons and Ukrainians has been described.
The article deals with the peculiarities of the concept of motivation in word formative, nominative, linguacognitive aspects, as well as a general understanding of motivation in connection with the doctrine of the process of semiosis and the internal form of the word. In particular, the motivation in the derivational aspect is understood as the process of formation of the semantic and formal connection of the derived word with the formative one within the sign code of the language system, in the nominative – the formal and semantic connection between words as signs (expression and content plans), realized in the formation of words; in linguacognitive – the establishment of a semantic and formal dependence between the motivator and the derivative by a nominative unit (a motivated sign) based on the connections of different components of the knowledge structure about what is meant in the ethnic consciousness.